Visual culture plays a significant role in shaping youth identity formation in South Africa, reflecting broader societal values and cultural dynamics. The research employs participant observation, semi-structured interviews, and content analysis of visual materials to capture the dynamic interplay between visual culture and identity formation processes. Visual representations of young people in South Africa often emphasise themes of resilience, urbanity, and a fusion of traditional and modern aesthetics. A notable theme identified was the use of vibrant colors and bold patterns as symbols of individuality and collective pride within communities. The study reveals that visual culture serves not only as a reflection but also actively contributes to shaping youth identities in South Africa, highlighting the significance of visual media in identity formation processes. Educational institutions and cultural organizations should consider incorporating visual arts education into their curricula to facilitate students' understanding of identity construction through visual means. visual culture, youth identity, street art, fashion trends, social media