African Journal of Finance

Advancing Scholarship Across the Continent

Vol. 2008 No. 1 (2008)

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Sustainable Tourism Business Models in Tanzanian Context,

Simba Sserunkula, Nelson Mandela African Institution of Science and Technology (NM-AIST), Arusha Tadesse Mrema, Department of Research, State University of Zanzibar (SUZA) Mwihaki Kigwa, State University of Zanzibar (SUZA)
DOI: 10.5281/zenodo.18879728
Published: August 28, 2008

Abstract

Sustainable tourism in Tanzania has been a subject of interest for several years. A mixed methods study combining qualitative interviews with quantitative surveys to analyse data from various stakeholders. The survey revealed that 45% of businesses adopted at least one sustainable practice, with a notable trend towards eco-friendly accommodations over waste management initiatives. Sustainable tourism practices are gaining traction in Tanzania but face significant implementation challenges. Stakeholders should prioritise collaborative efforts and policy support to enhance the sustainability of tourism operations.

How to Cite

Simba Sserunkula, Tadesse Mrema, Mwihaki Kigwa (2008). Sustainable Tourism Business Models in Tanzanian Context,. African Journal of Finance, Vol. 2008 No. 1 (2008). https://doi.org/10.5281/zenodo.18879728

Keywords

TanzaniaMixed MethodsSustainabilityQualitative ResearchQuantitative AnalysisBusiness ModelsCultural Studies

References