Gender Dynamics in Sub-Saharan African Business Practices: A Survey of Senegal

Sub-Saharan African business practices often reflect cultural gender dynamics, influencing organisational structures and decision-making processes. A mixed-methods approach was employed, including quantitative surveys with over 500 participants across various sectors and qualitative interviews with industry experts. Data were analysed using statistical software to identify patterns and themes related to gender roles in Senegalese businesses. The survey revealed a significant disparity in leadership positions favoring male business owners, with women accounting for only 23% of top management roles, highlighting the need for policy interventions to promote female entrepreneurship and leadership. The findings underscore the importance of inclusive policies that address gender imbalances in Senegalese businesses to foster a more equitable and prosperous economic environment. Specific recommendations include implementing mentorship programmes targeting female business owners, enhancing access to finance for women entrepreneurs, and integrating gender-sensitive training into business curricula.