Vol. 2006 No. 1 (2006)

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Challenges and Opportunities for E-commerce Adoption by SMEs in Egypt: A Meta-Analysis

Hassan Foda, National Research Centre (NRC), Cairo Noor Abdelrahman, Department of Research, Cairo University Ahmed El-Sharawy, National Research Centre (NRC), Cairo Dina Al-Masri, Department of Research, Cairo University
DOI: 10.5281/zenodo.18836530
Published: March 2, 2006

Abstract

E-commerce adoption by small and medium-sized enterprises (SMEs) in Egypt has shown mixed outcomes, with varying degrees of success and challenges. The analysis was conducted through a systematic review of academic journals, conference proceedings, and grey literature published from to . Studies were selected based on predefined inclusion criteria focused on the adoption of e-commerce by SMEs in Egypt. Findings indicate that while approximately 60% of Egyptian SMEs have successfully launched e-commerce ventures, over 40% face significant challenges such as high initial costs and insufficient digital literacy among their workforce. Despite these challenges, the potential benefits of e-commerce adoption for Egyptian SMEs are substantial, including increased market reach and improved operational efficiency. SME policymakers should prioritise funding initiatives to support technological advancements and training programmes aimed at enhancing digital skills within the SME sector.

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How to Cite

Hassan Foda, Noor Abdelrahman, Ahmed El-Sharawy, Dina Al-Masri (2006). Challenges and Opportunities for E-commerce Adoption by SMEs in Egypt: A Meta-Analysis. African Tourism and Hospitality Studies, Vol. 2006 No. 1 (2006). https://doi.org/10.5281/zenodo.18836530

Keywords

EgyptianSMEse-commercechallengesopportunitiesmeta-analysissupply-chain

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Vol. 2006 No. 1 (2006)
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African Tourism and Hospitality Studies

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