African International Law Journal

Advancing Scholarship Across the Continent

Vol. 2001 No. 1 (2001)

View Issue TOC

Adoption Patterns and Revenue Growth Metrics of Mobile Payment Services Among Nigerian Merchants in Port Harcourt: A Comparative Study

Obiakọwa Atuntufeini, Department of Interdisciplinary Studies, University of Maiduguri Olumide Olayemi, Department of Research, Obafemi Awolowo University, Ile-Ife
DOI: 10.5281/zenodo.18736501
Published: November 23, 2001

Abstract

Port Harcourt, Nigeria is a significant commercial hub where mobile payment services are increasingly adopted by merchants for transactional convenience and revenue optimization. The study employed a mixed-methods approach, including surveys and interviews with merchants to gather data on usage frequencies and revenue outcomes. Quantitative analysis was used to assess trends in payment service adoption and revenue growth among surveyed merchants. Mobile payment services were adopted at varying rates across different sectors, with contactless payments being the most common method, accounting for 70% of transactions observed in Port Harcourt. The study found that higher usage frequencies of mobile payment services correlated with significant revenue growth among merchants. The adoption of these services facilitated smoother and more efficient transaction processes, leading to increased sales and profitability. Governments should support the development and standardisation of mobile payment systems in Port Harcourt, thereby enhancing merchant access to digital financial tools.

How to Cite

Obiakọwa Atuntufeini, Olumide Olayemi (2001). Adoption Patterns and Revenue Growth Metrics of Mobile Payment Services Among Nigerian Merchants in Port Harcourt: A Comparative Study. African International Law Journal, Vol. 2001 No. 1 (2001). https://doi.org/10.5281/zenodo.18736501

Keywords

Sub-Saharan AfricaMerchant BehaviourPayment SystemsTransaction CostsRevenue StreamsGeographic EconomicsComparative Analysis

References