African Mass Communication Review

Advancing Scholarship Across the Continent

Vol. 2000 No. 1 (2000)

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Growth Metrics of Entrepreneurship Initiatives in Female-Owned Businesses in Nairobi's Slums: An Action Research Study

Odinga Kioni, Department of Research, University of Nairobi Nyaga Cherono, Department of Interdisciplinary Studies, University of Nairobi
DOI: 10.5281/zenodo.18718293
Published: November 18, 2000

Abstract

The Nairobi slums host a significant population of female entrepreneurs who operate in informal markets with limited access to formal financial services and support networks. An action research approach was employed with participatory observation and semi-structured interviews conducted among a purposive sample of female entrepreneurs. Female-owned businesses saw an average growth rate of 15% annually, with notable improvements in business management skills and access to credit facilities. The study underscores the importance of tailored support programmes for female entrepreneurs in Nairobi's slums, highlighting their potential for sustainable economic development. Investment in capacity-building workshops and mentorship programmes is recommended to further enhance entrepreneurial success among female business owners in Nairobi’s informal settlements.

How to Cite

Odinga Kioni, Nyaga Cherono (2000). Growth Metrics of Entrepreneurship Initiatives in Female-Owned Businesses in Nairobi's Slums: An Action Research Study. African Mass Communication Review, Vol. 2000 No. 1 (2000). https://doi.org/10.5281/zenodo.18718293

Keywords

Kenyanslumparticipatoryqualitativeempowermententrepreneurshipmetrics

References