African Public Sector Management (Public

Advancing Scholarship Across the Continent

Vol. 2005 No. 1 (2005)

View Issue TOC

Challenges and Opportunities for E-commerce Adoption by Egyptian SMEs 2005

Noura Al-Masri, Department of Interdisciplinary Studies, National Research Centre (NRC), Cairo Hany Gaber, Department of Interdisciplinary Studies, Helwan University Amira Fakhar, National Research Centre (NRC), Cairo Ahmed El-Sayed, Department of Advanced Studies, American University in Cairo (AUC)
DOI: 10.5281/zenodo.18821093
Published: March 3, 2005

Abstract

Egyptian SMEs have been slow to adopt e-commerce despite its potential benefits. A qualitative study employed semi-structured interviews with 30 randomly selected SME owners/managers across Egypt. SMEs face significant costs (average $500 per month) and technical difficulties as major obstacles to e-commerce adoption, while perceived benefits include increased market reach (60%) and improved efficiency (45%). Egyptian SMEs are constrained by financial limitations and technological inadequacies in their e-commerce journey. Government should provide subsidies for SME e-commerce costs and develop digital literacy programmes to enhance skills among Egyptian entrepreneurs.

How to Cite

Noura Al-Masri, Hany Gaber, Amira Fakhar, Ahmed El-Sayed (2005). Challenges and Opportunities for E-commerce Adoption by Egyptian SMEs 2005. African Public Sector Management (Public, Vol. 2005 No. 1 (2005). https://doi.org/10.5281/zenodo.18821093

Keywords

EgyptSMEsE-commerceQualitative ResearchInterviewsChallengesOpportunities

References