Articles

• Navigating Global Markets A Qualitative Framework for Ghanaian Indigenous Product Marketing

  Kwame Asante, Kofi Mensah-Ababio, Esi Nyarko, Ama Serwaa Adjei (Author)

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• Navigating Entrepreneurial Aspirations A Qualitative Exploration of Youth Visions for Cape Verde's Business Trajectory

  Carlos Mendes Varela, Ana Lopes Fortes, Pedro Delgado Semedo, Sofia Tavares Lima (Author)

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• Navigating the Entrepreneurial Ecosystem An Action Research Framework for Business Development in Guinea (2000–2026)

  Mamadou Diallo, Ibrahima Sory Camara, Fatoumata Binta Barry (Author)

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• Navigating the Entrepreneurial Ecosystem A Mixed-Methods Analysis of Gambian Enterprise Viability (2000–2026)

  Fatou Jallow, Mariama Ceesay, Lamin Sarr (Author)

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